Application of 3D body scanning technology to human measurement for clothing Fit

Complications with garment sizing and poor fit inconvenience many consumers who become dissatisfied with such provision on the high street. It is evident that human measurement and classification of the human body based on size and shape are precedent to accurate clothing fit and therefore fundamental to production and consumption. With advancement in technology, automated 3D body scanners designed to capture the shape and size of a human body in seconds and further produce its true-to-scale 3D body model have been developed. The use of data generated is extensive; and include anthropometric dimensions and morphology for the creation of avatars and mannequins. This technology is currently viewed as the frontier in solving fit problems, for instance by generating accurate data for the development of size charts, enabling a pragmatic approach to the offer of mass customisation and also facilitating virtual model fit trials that enhance online clothing shopping experiences. Consumers have become savvier than ever and as the demand for well-fitted garments is increasing, 3D body scanning technology is being viewed as a significant bridge between craftsmanship and computer-aided design technologies. Currently being explored by academic research and not as yet widely implemented across retail sectors, it is expected to facilitate consumer satisfaction and reduce commercial waste due to ‘ill-fit’ returns. There is therefore a vital need to authenticate procedures and establish systems for practice. This paper seeks to assess the application of one such technology to human measurement for clothing provision and tests procedures for its implementation. The methodology presents a case study approach involving the use of one such stateof-the-art technology in the acquisition of measurement data at a metropolitan university in the UK, and advises on the application of the 3D body scanner in research and sampling activities.